We find that Intuit is a more profitable company with solid margins while Xero has only just emerged as profitable but is trading at stretched valuations. We then utilize financial analysis to contrast the profitability differences between the two companies. This analysis examines the differences between both companies in terms of product offering differences, geographic concentration and acquisitions. Xero operates primarily in Australia and New Zealand but is also expanding in the UK.

Intuit is based in the US, serving over 57 mln customers with its wide product range of accounting (QuickBooks) and taxation (TurboTax) solutions. The $70 Premium package doubles the number of supported employees on payroll from 5 to 10, and supports multiple currencies.Intuit ( NASDAQ: INTU) and Xero ( OTCPK:XROLF) are leading cloud-based accounting software providers accounting for 27.5% of the global accounting software market share combined. The $30 Standard pack breaks open usage limits and adds e-filing and payroll options. The lowest tiered pricing option is the $9 per month Starter pack, which supports unlimited users but a limited number of transactions. This charge is proportionate to the number (and type) of company entities managed by the subscriber. The product is sold by subscription (a distribution model commonly known as software as a service or SaaS) requiring the payment of a monthly fee. Xero integrates with over 800 third-party applications, covering everything from inventory and logistics to cash flow, project management, customer relationship management, e-commerce and more. Its features, beyond the ubiquitous general ledger and double-entry bookkeeping support, include invoicing with quotes, bank reconciliation, purchase order and expense management, tax management, and it is mobile-accessible. Xero competes most often with QuickBooks Online.

Xero is an online accounting software platform for small businesses and their advisors, as well as for personal finance.

Homeowner's Association (HOA) Management.

Environmental, Social, and Governance (ESG).

Unified Communications as a Service (UCaaS).

Integration Platform as a Service (iPaaS).

Price for xero accounting software